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Click Media, a GameSquare Company, Driving Growth at Creator Led Commerce BusinessHungryboy Hot Sauce has sold more than $1 million since November 2025FRISCO, TX / ACCESS Newswire / October 1, 2026 / ("GameSquare" or the "Company") (NASDAQ:GAME), today announced a new deal for its Hungryboy viral hot-sauce brand from YouTube collective The Boys. Overseen by GameSquare's Click Media, a leading talent management group representing creators and digital influencers, the deal sees six of the brand's
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The partnership brings together Chartis' capabilities in building and operating in-game experiences on UGC gaming platforms like Fortnite with GameSquare's Hatchet data and analytics platform. Together, this creates an enhanced measurement offering designed to help brands better understand how gaming activations influence engagement across streaming, social media and creator ecosystems.
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