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John Ludeke, who was previously chief brand officer of men’s grooming brand Dr. Squatch, will lead marketing at the fast-casual chain.
Omnicom gains from post-Interpublic cross-selling, AI-enabled capabilities and buybacks, though ad weakness and higher debt remain key risks.
NKE is betting on new footwear and its Sport Offense strategy to revive Sportswear as digital weakness and discounting weigh on momentum.
Localization efforts by Adidas "have paid off" in China, noted HSBC analyst Anne-Laure Bismuth, and that approach could serve it well globally.
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