
The hot pot chain is connecting marketplace orders to restaurant point-of-sale systems as it standardizes digital operations across 140-plus locations.
A delivery order placed at a KPOT location will enter the restaurant’s point-of-sale system through the same workflow, regardless of which third-party marketplace sent it. That is the operational change at the center of the chain’s new agreement with Deliverect, announced September 22.
KPOT plans to deploy Deliverect’s order-aggregation and menu-management platform across more than 140 U.S. restaurants. The system is designed to route marketplace orders into each location’s POS and let the franchise network make menu changes centrally, rather than updating separate channels store by store, according to Deliverect’s announcement. The companies did not name the delivery marketplaces involved or disclose the deal’s financial terms.
The appeal is less about a new way to order than fewer handoffs behind the scenes. When marketplaces, menus and restaurant systems operate separately, staff may need to monitor multiple order feeds and keep item availability aligned across channels. Deliverect says its platform standardizes those connections; its technical documentation describes orders arriving through connected channels and being passed to POS systems, with product information synchronized between them.
For a franchise chain, centralized control can matter as much as speed. A menu change made once can be distributed across locations and ordering channels, while a common order flow may reduce the need for workers to re-enter orders from marketplace tablets. Those are intended benefits of the setup, not reported results: KPOT and Deliverect have not published performance data or quantified any reduction in errors, labor or fulfillment time.
The move comes as KPOT expands a format built around interactive, all-you-can-eat Korean barbecue and hot pot. Deliverect’s announcement describes the chain as having more than 140 U.S. restaurants, while KPOT’s website lists more than 100 open locations and over 50 additional sites in development. The figures use different descriptions of the network, and the company has not provided a store-by-store reconciliation.
Victor Chow, KPOT’s senior vice president and a partner, said the system would give the franchise network more central control over third-party orders. The larger test will be execution: a unified digital layer can simplify order flow, but each restaurant still has to keep menus, availability and kitchen operations in sync as the network grows.
This article was produced with the help of AI technology.
Source: Yahoo Finance